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- Now equipped with seventh-generation Intel Core processors, MacBook is snappier than ever
- With over 3 million pixels and edge-to-edge glass, experience the stunning Retina display
- A compact notebook with a full-size engineered keyboard
- Available in rose gold, gold, space grey and silver
Apples goal with MacBook was to do the impossible: engineer a full size experience into the thinnest, lightest Mac notebook yet. And not only is it compact - its more powerful than ever. The new MacBook delivers up to 20 per cent faster performance with new seventh generation Intel Core processors and up to 50 per cent faster SSD storage. Available in rose gold, gold, space grey and silver.
Now equipped with seventh-generation Intel Core processors, MacBook is snappier than ever. From daily tasks like launching apps and opening files to more advanced computing, you can power through your day thanks to faster SSDs and Turbo Boost processing up to 3.6GHz.
Each component inside MacBook has been meticulously designed to get the most out of an incredibly thin and light enclosure. Apple chose powerful yet highly efficient processors, and optimised macOS to draw on the processor using as little power as possible. Because no fan is needed to cool the computer, it has more room for battery cells to support you on the go, all day long.
Inside youll find seventh-generation Intel Core m3 and i5 processors with 14-nanometre process technology. This lets MacBook expertly combine energy efficiency with the performance needed to take on all sorts of tasks.
MacBook was built for virtually silent performance. Its processor runs on just 5 watts of power, which generates less heat and eliminates the need for a fan to cool the computer. Instead, the logic board is seated on an anisotropic graphite sheet that helps disperse any heat. So you wont hear a thing while your MacBook is hard at work.
Though the components are tiny, MacBook has an impressive capacity to store the files and run the applications you need every day. With bags of onboard memory and up to 512GB of SSD storage, you get an amazingly thin and light notebook with snappy performance.
To achieve all-day battery life, Apple needed to use every millimetre of space inside MacBook. So they created an innovative terraced battery cell, custom shaped to fit the specific contours of the enclosure. The result is 35 per cent more battery cell capacity than would have been possible before.
The stunning 12-inch Retina display on MacBook is truly something to behold. With over 3 million pixels and edge-to-edge glass, every image leaps off the screen in rich, vibrant detail. All on an amazingly thin Retina display.
To deliver the gorgeous Retina experience, Apple designed the pixels to create a larger aperture. This lets more light pass through, allowing us to use more energy-efficient LED backlighting, yet achieve the same vivid brightness.
Apple believe that a comfortable, full-size keyboard is an essential part of any notebook. To fit one into MacBook, they designed a keyboard from the ground up - including each key and its underlying mechanism. This makes the whole keyboard not only much thinner, but also more comfortable and precise, so your fingers feel right at home.
Now, with Apples second-generation butterfly mechanism, the keyboard experience is refined for greater comfort and responsiveness. So when your finger strikes a key, it goes down and bounces back with a crisp motion that youll appreciate the moment you start typing.
The pressure-sensing capabilities of the Force Touch trackpad allow you to tell your MacBook what you want it to do based on subtle differences in pressure. Click anywhere to perform a variety of actions in different apps, all on the same surface, without lifting a finger. And the Taptic Engine provides haptic feedback that adds a sense of touch to what you see on the screen.
Multi-Touch gestures make it easy and intuitive to interact with your MacBook. Scroll in any direction, swipe through web pages, pinch, rotate or Force click to unlock other useful capabilities.
Click and continue to press on the trackpad to enable new capabilities, like looking up the definition of a word, previewing a file in the Finder, or creating a new Calendar event when you Force click a date in the text of an email.
With powerful technologies in an incredibly compact enclosure, MacBook is designed to fit perfectly into a world where just about anything you do with a notebook can be done over the air. For those moments when you do need to plug in, USB-C packs a ton of capability into one small and convenient port.
The USB-C port puts everything you need in a port all in one place. It provides charging, speedy USB data transfer (up to 5 Gbps), and video output in a reversible design thats one-third the size of a USB 3 port, giving you the flexibility to easily connect your favourite devices.
MacBook takes full advantage of the latest 802.11ac Wi-Fi and Bluetooth 4.2 wireless technologies - and with innovative Apple software and services that let you get the most out of them, you can wirelessly connect to the web, transfer files, organise your photos, listen to music and more.
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